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Victoria Beckham is set to open her own boutique in London's upmarket Mayfair |
After months of negotiations, the 39-year-old former Spice Girl has signed a deal to open the shop, selling her collections of clothing and handbags by joining the fashion elite with a store located in Dover Street in the heart of the fashion district, in Dover Street, just a short walk from Old Bond Street - places Victoria at the heart of the capital’s fashion district.
Victoria first hinted at her desire to open a flagship store for her brand in April, when she told British Vogue that London would be the perfect location.
She said at the time: ‘This is where I want to have my first store. I’d like to do something that is really new, really fresh. Something a little bit conceptual – but not too much.’
Her designs have proved popular with the likes of Beyonce and Gwyneth Paltrow, but have previously only been available online, in fashion outlets and department stores.
A source close to Victoria said: ‘She’s really excited about getting things moving quickly.
‘Obviously there is still a lot to do, but the hope is to open the store properly early next year with one of the biggest fashion parties of the year.’
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It was reported last week that Victoria and husband David's business empire now boasts earnings of almost £100,000 a day |
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The Dover Street location, just a short walk from Old Bond Street, places Victoria at the heart of the capital's fashion district |
Content thanks: DailyMailUK
For luxury authentic products & services; http://www.luxuryonlinestore.net
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