Plus One

Showing posts with label fashion show. Show all posts
Showing posts with label fashion show. Show all posts

Tuesday, 12 January 2016

Hearst: From Elle & Marie Claire to E-Commerce



Hearst (which owns Elle, Marie Claire, Esquire and Cosmopolitan, among others) has launched the first of a few new digital-only products, a shopping site called BestProducts.com. According to Digiday, the site will be overseen by executive director Patrick Varone and will have a team of 15 when fully staffed.

BestProducts will also feature Hearst’s publishing platform, which the company uses—or will use
Hearst Corporation
soon—for all of its brands. The custom CMS allows Hearst editors to see what stories are trending well and sibling sites and share editorial content with each other, so they can scale their audience faster.

The idea of BestProducts.com is not to attempt to compete with Amazon but to serve shoppers who need help making up their mind on what to buy but don’t want to do the work of sifting through the Web’s ocean of information.


The site’s editors will evaluate and recommend products in nine verticals including food and drink, gadgets, beauty, fashion and home, based on what’s trending around the Web and what consumers are already saying about them online.

Monday, 2 September 2013

Delortae Agency attends London GS Shop Global Fashion Collection


POP_PR GS Shop London Collection Invitation
DELORTAE AGENCY was delighted to be invited to review London GS Shop Global Fashion Collection as Korea's fashion flowed in London we headed off to the Korean Cultural Centre UK, Grand Buildings in the heart of Central London, Wednesday 21st August, 2013, with great excitement and anticipation for a showcase that promised a mix of Korean designs fusing with an English feel. This expectation was certainly an exciting prospect and Delortae Agency were not disappointed. 

With an extremely strong creative designer showcase from four of Korea's strongest talents;

ARLETTE - Lee Seung-Hee designer's collection
Expression of designer's experimental sensitivity is seen through its different approach of its existing national brand. Targeting the women who want something different, modern, mystic but wearable. Inspired by collage skills and expresses new concepts of freedom through combinations of various fabric, colour, texture. Using cashmere, wool, knit, jersey, silk. Expressing through various colours including cobalt blue, black, ivory, grey, resulted in an expression of noble and luxury sensitivity feminine and modern contributed to an elegant and flattering show.

XESS - Park Sang Chul designer's collection
 The Korean homme brand launched in 1998, has been leading Korean homme trend by proposing new-slim fit and mods look. They have been participating in the Seoul Collection since 2007 and have been highly active in their expression of creative men's fashion. With soothing wool, cotton navy, grey and wonderful warm wine browns, from the UK, gentleman country showed a British tailoring and fit and proved a powerful collection

A BY JAE - Kim Jae Hwan designer's collection
Had a wonderful own British contemporary style. The silhouette which enhances the woman's body line is in harmony with a wonderful blend of both colour and material. The perfect tailoring and premium material, it attempts to re-create the womanly beauty with girlish charm and grace in its vivid colour. Using cashmere wool and knit seeing black,grey,ivory mixed with vivid red, blue bright browns and oranges, inspired of 'Mods" look and minimalism which was once shown by the Beatles and reinterpret with a modern twist by this fabulous designer's unique concept.

CADET_H - Han Sang Hyuk designer's collection
Han Sang Hyuk interesting statement "Rather than making clothes, it s more worthwhile to change the attitudes of the people who wear them to designer's taste in clothes" the leader of the Korea men's fashion launched his 2013 Fall/Winter solely through the GS Shop. Fabulous use of colours and fabric wool, cotton, navy, grey, and khaki inspired of British's free and original street fashion that certainly did not fail to deliver.

PHOTO GALLERY
ARLETTE

ARLETTE

XESS homme


CADET_H

CADET_H

CADET_H

CADET_H

A BY JAE

FINALE..

FINALE..

L-Show Model M-Wilnelia Guest - R-Wilnelia Merced

It was a fabulous afternoon (which the hastily taken selected photographs in the Photo Gallery do not do justice) by one of London's leading fashion and beauty PR agencies, that showed the extent of these extraordinary and talented designers we can only look forward to seeing collections these designers have for us, in their no doubt, bright and successful futures.


For further information contact:











18 Great Portland Street
London
W1W 8QP
0207 637 3332
www.poppr.co.uk

For luxury authentic products & services; http://www.luxuryonlinestore.net

If you enjoyed this post, please consider sharing it, leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader.

Follow Me on Pinterest